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An episode of "Family Style with Al Roker," taped at Betty's Icebox in Asbury Park, is premiering this Wednesday, Aug. 16 on Today.com / Peacock at 10:30 a.m.
"It was very exciting for a small business having that kind of attention," said Courtney Carr, the family business' owner.
It gets better. A three-minute portion of the appearance will be broadcast on the TODAY show between 9 a.m. and 10 a.m. Wednesday.
"It was a lot of fuss,'' Carr said. "We're thrilled to have our products get national attention."
Roker helps the vegan kitchen make some signature pride pops and also helped Carr's daughters make some watermelon shaved ice.
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